Tag: ARCON
BREAKING: Federal Ministry of Information and National Orientation to Launch Nigeria’s First Scientific Audience Measurement System
Abuja, June 3, 2024 — In a significant advancement for Nigeria’s media industry, the Federal Ministry of Information and National Orientation, led by Mohammed Idris, is set to launch the country’s first scientifically-based Audience Measurement System this afternoon. Developed in collaboration with the Advertising Regulatory Council of Nigeria (ARCON) and the National Broadcasting Commission (NBC),…